I was born in Guatemala in 1974, and from a young age, I found art to be an ally for experiencing the world. Now, at 48 years old and with a successful career in art and business, I remain amazed by the immense value of art for humanity. I learned that we should not live off art, but live with art. My artistic exploration and success as a brand and marketing expert, has allowed me to develop a methodology that combines both qualities to create effective solutions for people looking to excel in their businesses, achieve projects, or find more beauty and harmony in their lives, all of this in order to help them reach their life's purpose.

I founded Canale Studio to connect with a team of artists who share this vision, and together we provide visual communication experience that transform lives and businesses.