"Sertão" (wilderness) is a Brazilian bioma, lifestyle, culture... without physical boundaries. Our work reflects this aura inspired by the Cordel (a Brazilian folk poetry) and woodcuttings. Besides, "ser" + "tão" (or "taum" as a Brazilian northeast slang), in Portuguese, mean "be more", as feelings or emotions. Pedro Vidal is an artist from Piauí (a Brazilian State with a natural and wild beauty), who moved to big cities and returned home with body and soul filled by the love for his people's roots and culture.